House and Land Apartment Product Creator:
Create, price and publish your property specific product stock in minutes. Includes:
- Covenants compatibility rules to ensure the right home plans are selected for the right lots
- Package cost libraries that automatically calculate costs based on developer covenants requirements
- Bulk creation of thousands of product combinations, then filter and choose products with the best perceived value and margin
- Set publishing dates to release products on your website or portals such as REA and Domain
- Automatically generate PDF brochures and email marketing templates from existing templates with zero ongoing costs
Website CMS for property companies:
From your page designs, we can build your property website with more features, more cost-effectively than any other alternative. Our Property CMS has all the features you need and more. Right out of the box.
- Pages can be laid out to any practical design
- Easy to use product selector for Home, Lots, H&L Packages and Apartments
- Social media integration
- Dynamic, content managed enquiry form integration
- Product shortlist function with product preferences automatically included in the enquiry form
- Customer surveys
- Build zone compatibility function
- Banner advertising directing to campaign pages
- Office/Display locations with office hours, contact details and Google maps with driving instructions
- Dynamically generated PDF brochures to established designs
- Newsletters and blogs
- Individual page tracking from enquiry form entry or email campaign
- Integration with third party tools such as loan calculators
- Industry-leading HTML editor
Product Selector:
Find the right property product for your customer in seconds by using the configurable search properties. View by Home design, location or in list form.
- Easy-to-use, fast shortlisting capability for House Design, Land, H&L Packages and Apartments
- Email shortlisted properties using branded product templates
- Start sales processes from shortlisted products
- Locate properties by Google map and provide driving instructions to prospects to visit displays
- Website view for prospects to select their own products on your website
Email Marketing:
Build a family of great looking and effective email templates for Marketing and Sales campaigns. Includes:
- Load and modify email designs in minutes
- Industry leading HTML editor
- Dynamically generate product emails with accompanying PDF brochures
- Multi product and product list emails
- Rapidly build and send email newsletters
- Social media links to product and newsletter articles
- Campaign management software with advanced search and reporting
- Full response tracking
- Campaign ROI calculators
- Flexible opt out management
Locations and Build Zones:
Create a digital map of your physical assets for internal reference and customer access on your website. Includes:
- Depository for your offices, staff and products
- Intranet version for internal staff
- Staff Blog
- Allocate prospects to relevant sales staff based on enquiry region or product preference
- Google map of locations
- Hours of operation listing
- List of product availability at each location including Display Homes, Lots, House & Land Packages and Apartments
Commissions and Payments:
Your business is a sales business. Construct customer payment plans and Sales Consultant commission structures to match your business needs. Runway includes:
- Unique customer payment plans that trigger deadlines and reminder emails
- Earn/Pay commissions based on your sales channel model/s
- Build sales commission schemes that trigger payments based on milestones
- Staged customer payment templates that automatically calculate next payments
- Extensive reporting and dashboard capability
Sales Processes:
Build Sales Processes that match business process methodology. Processes can be created for all stages of the customer lifecycle including pre/post sales, construction, billing and Customer Service.
- Runway's Sales Process Design Studio let’s you rapidly build and modify processes. From a simple one-step opportunity capture process, to multi-stage processes with dependency rules
- Checklists that prevent progress until conditions are met
- Sales potential tool
- Allocation of products
- Quotation creation
- Sales and marketing email templates that are relevant to buying stage
- Automatically generated reminders email to Sales Consultants and other stakeholders when process rules are not met.
